Five Pots

I am working with a wonderful Three Principles coach, with a specific focus of starting a side business.

I've tried starting a side business before, but it kind of sputtered and I took it as proof that this was not something for me. It confirmed an acquaintance's belief that there are "employee mindsets" and "entrepreneur mindsets" and you're either one or the other.

What is different this time is my coach's approach: no master plan, no blueprint for "how to do it," no pumping up the passions. Instead, it's about trusting my creative prompts and going where I feel pulled (not pushed) to go.

She assigns homework based on what she hears in our conversation. During our chat, I told her the famous story about the pots. I also told her about the day I tried on the idea of being a time management coach.

So my homework is to make five pots about becoming a time management coach. We don't know what those pots will look like. We don't know if "time management coach" is the destination. We know that this is where we will start and that the doing will generate new ideas.

Some ideas floating in my head at the moment about the kinds of pots I want to make:

  • Ramit's foundational idea to find your first three paying customers, as their feedback will tell you more about your idea than you can know.
  • Ed Emberley's instruction to his kids: "Think up something you can make and sell it." (via Austin Kleon)
  • LinkedIn offers a way for you to basically start blogging within its ecosystem. Maybe write two 600 or 800 word posts on a new way to think about time and task management. What would 3 Principles-based or an inside-out understanding of time management look like?
  • Maybe draft a short ebook or PDF as a giveaway outlining my ideas. Not "laws" or "things to do" or "lifehacks" but understanding how you work in the world and how that informs your results in time and task management.
Michael E Brown @brownstudy